Full-time
Khodro45 / Product Designer
Automotive marketplace · Fintech
- Designed Khodro45's end-to-end C2C buyer journey in one quarter, from vehicle discovery through a 9-stage transaction flow covering payments, digital signatures, OCR-assisted documents, and delivery. Moving manual tasks into the product freed operations to follow up with more qualified leads, increasing touch rate from 3.6% → 25% and contributing to ~8% growth in car sales over one month.
- Designed the end-to-end seller journey — sale-request wizard, vehicle and document pickup, digital contract signing, and payment/deduction handling.
- Designed Auto Agreement across buyer and seller journeys, bringing contract details, digital signatures, and document completion into a shared self-service flow while keeping verification and legal responsibilities with operations.
- Designed Pay45, a credit platform for consumers and dealers covering verification, eligibility, repayment, installments, and reporting — driving +32% growth in certified users and a +21% increase in credit usage.
- Redesigned new- and used-car pricing, including AI-powered daily pricing and used-car price estimation — ranking #1 on Google for car pricing searches.
- Redesigned the inspection app so inspectors can log vehicle defects faster and more accurately.
- Designed a digital wallet for online and offline payments, simplifying transaction flows.
- Enhanced and maintained Group45's design system for consistent experiences across 5+ products.


